17 / 02 / 2020

LO1-the role, context and purpose of services marketing in the context of aviation and creative industries
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11 / 02 / 2020

Understand the influence of local and national governments and international agencies on the travel and tourism
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11 / 02 / 2020

understanding of the development and structure of the travel and tourism sector and how it is affected by external agencies and factors. An understanding of the impacts of tourism will also be developed
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11 / 02 / 2020

Understand the history and structure of the travel and tourism sector
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11 / 02 / 2020

Reviewing operations and procedures, business data, business performance, bench marking, market analysis, strategic and operational plans, vision and mission, strategic direction.
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11 / 02 / 2020

Be able to design systems and plans for initiating and managing projects
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11 / 02 / 2020

Be able to analyse business objectives to identify potential projects, their feasibility and the methodology which may be used
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01 / 02 / 2020

‘Political events over the last two years suggest a growing anti-globalisation sentiment.’ Using appropriate frameworks, models and real-world examples critically discuss the implications of this statement for multinational enterprises
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01 / 02 / 2020

How does consumption intersect with politics and to what extent can citizen-consumers modify the power relations of globalization? Discuss with reference to relevant theories
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01 / 02 / 2020

How relevant are early theoretical accounts on globalization such as Giddens (1990) to contemporary and emerging patterns of globalization?
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01 / 02 / 2020

What are the distinct features of globalization and critically consider to what extent they are ‘new’?
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01 / 02 / 2020

In the role of an Emarketing consultant employed by your chosen firm, you have been asked to analyse and critique their online presence in terms of customer web experience
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01 / 02 / 2020

In the role of an Emarketing consultant employed by your chosen firm, you have been asked to analyse and critique their online presence in terms of customer web experience, online service quality, online customer engagement and social media networking
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01 / 02 / 2020

The critique and analysis should be carried from a marketing perspective
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